First, we rebelled against the traditional retail model to bring you revolutionary pricing on sustainable luxury. Now, we are rebelling against saving fine jewelry for special occasions. Unlike mass produced fashion jewelry, fine jewelry can not only handle the wear and tear of everyday use... like hand washing, showers, and workouts… but it's also beautiful, lasting, and is more gentle on the planet. So take those pieces out of the safe and get them in heavy rotation with anything from your favorite linen button down to tie-dye tees - not just your fancy duds.